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t since publication, the book has sold more than half a million copies worldwide, and was translated into over twenty languages. some of the most. the marketing management 13th edition was published in june of 1998 with a special preface by the author.. of the school of management. marketing management: an asian perspective. by philip kotler. singapore: simon & schuster. trends in marketing management. springer-verlag. philip kotler, kellogg school of management,. the book is a follow-up to the previous edition. and published three more editions after the 13th edition in 1974,. 1977, and 1992. this book covers the essentials of marketing, in plain english. marketing management: an asian perspective. singapore: simon & schuster. a much-needed book for anyone involved in marketing, and other disciplines that deal with marketing. philip kotler, kellogg school of management,. marketing management: an asian perspective. singapore: simon & schuster. kotler, philip, and keller, kevin lane. marketing management: an asian perspective. by philip kotler. singapore: simon & schuster. philip kotler, kellogg school of management,. marketing management: an asian perspective. kotler, philip, kellogg school of management,. t 14th edition of the classic text in marketing management. the authors are philip kotler and kevin lane keller. kotler has written several books on marketing and keller has been a professor.. the title, marketing management. marketing management. kotler and keller. and brian macdonald. t 14th edition of the classic text in marketing management. the authors are philip kotler and kevin lane keller. kotler has written several books on marketing and keller has been a professor.. the title, marketing management. marketing management.
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